EightBlack.

Domaining is one of those things I never really paid much attention to.

Now I sort of wished I had. A bit like your parents telling you the story of their wise old uncle who bought beachfront property all those years ago - when everyone was wondering why.

Now the same old uncle is laughing in his grave. And his children are eternally grateful - thats one thing for sure.

It makes sense though.

Virtual property (ie domain names) is similar to the physical stuff. There’s only a finite amount of it available.

Apparently - the .mobi and .tv extensions will soon become as valuable as the plain old dot com extensions.

Later this year (supposedly around June/July) the Australian regulator of domain names will be in essence, de-regulating the market and when they do, you can bet there will be a frenzy of activity in the space.

Now’s the time to act if you haven’t already registered every domain name with every extension possible of your own business.

For example, with our new entity - TaguchiMail - we own every variation of the domain (well, the ones we want at least). If you’re starting up a new business or have an established one, it’s hardly good business sense, especially for the sake of less than $20 bucks a year, to forfeit any domain even remotely attached to your business.

There are a lot smarter domain guys in Australia than me. Ed Keay-Smith is one of them. He’s also a trusted colleague who I’ve known since 2004. More on him here.

The biggest guys in the US play in a league of their own. Guys like Bob Parsons and Monte Cahn make the whole industry of domaining look easy. Which it isn’t.

Bottom line - especially for the Aussie’s who read this. It’s time to put some resource in protecting your Australian domain name. No point crying about it later.

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This entry was posted on Sunday, March 30th, 2008 at 8:34 pm and is filed under Internet Domains, Internet Marketing, Predictions.... You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.