Flash Now Visible To Search. Wow!
Posted on July 1st, 2008 by Simon ChenWell, there goes that opportunity. I don’t know who I am going to bag now.
You see, all those over priced digital agencies who were primarily responsible for those completely irrelevant SWF (Flash Files) are now no longer an easy target. No more lack of total respect by the SEO fraternity.
Those files are now able to be seen by Google (and Yahoo!).
Most SEO practitioners treated flash files with the contempt it deserved. But no more.
Being seen is one thing. Being ranked is entirely another. But at least its a start.
Techcrunch has more here and Adobe’s official line is here.
Bravo.
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on Tuesday, July 1st, 2008 at 9:35 pm and is filed under Google, Search Engines, Yahoo!.
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July 2nd, 2008 at 7:45 am
Interesting… So search engines can now “read” flash objects… and all the major online video properties encode their videos using flash.
Is the next step form here indexing video files?
Will YouTube & Google videos be ranked by what’s actually going on IN the video rather than just by the title tags etc? For relevancy and ad serving, this would be enormous.
Thanks for the heads up on this one Simon, I’ll be watching this story carefully.
Cheers,
George
July 10th, 2008 at 12:51 am
Bugger! No more curled lip, no more supercilious half smile, no more “Huh, Flash! Can’t be found of course. Must have cost them a bomb and they can’t be found.”