How Yahoo! Blew It…
Posted on January 24th, 2007 by Simon ChenThis Wired article is making the rounds of the technology blogs at the moment.
It’s worth a read.
There’s a marketing lesson to be had in the story. And one far more relevant for Google than Yahoo! itself.
John Battelle reckons the Yahoo! folks can fix their problems. My humble opinion is that they cannot with the current leadership.
As they say, time will tell. Indeed.
And to ensure you have access to both sides to the story - read Yahoo’s response to the article here.
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