An Interview With Avinash Kaushik

Posted on May 3rd, 2007 by Simon Chen

I had a great time doing this interview with Google’s Analytics Evangelist - Avinash Kaushik . And I am so grateful to Avinash for his candid and honest answers to my questions. A nicer guy you could not find.

You can listen to the call simply by clicking on the play button here.

Or you can download it as an MP3 here. Or, click here to read the Avinash Kaushik Google Analytics transcript.

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  • 11 Responses to “An Interview With Avinash Kaushik”

    1. Michael Hewitt-Gleeson Says:

      Well, Chenny, you certainly put Avinash through the hoops. Splendid stuff!

      Very interesting and thought-provoking interview.
      I have a few questions–still not sure what or how to apply the 90/10 rule.

      BTW You have a good radio voice and you can think on your feet–the
      key to good live radio interviews.

      Have you checked out Audio blogging?
      http://www.blogtalkradio.com/

      I want more Chenny interviews!!

      Perhaps you’d do an interview with me for my
      blog etc?

      Hewi

    2. Lars Says:

      Thanks for the tip! We sure kept Avinash busy. ;-)

    3. Bob Mutch Says:

      I would like to have this transcribed this interview and put it on my SEO Blog (http://seo.seocompany.ca/) with a few links back to your blog if you don’t mind? I have been posting a few things on Web analytics lately.

    4. Simon Chen Says:

      Bob, the interview is being transcribed as we speak and will be available in a few days. I will happily provide the full transcription to you given that you will link back to our blog. Thanks for writing…Cheers Simon

    5. Scott McAndrew Says:

      This is great–a few people in our office were talking about Battelle’s book “The Search” and what questions Google’s casting of a significantly wider net bring. Great interview! Exactly the questions that we’d been hoping that someone had asked Google!

    6. Eight Black » Blog Archive » Google Analytics Transcript… Says:

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    7. Google and your personal information - context Says:

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    8. Eight Black » Blog Archive » An Interview With… Says:

      [...] (audio and written) to the blog. You can check out the recent interviews with Avinash Kaushik here and Michael Hewitt-Gleeson [...]

    9. Google and your personal information | Context - Scott McAndrew's Blog Says:

      [...] is a GREAT audio interview of Avinash Kaushik posted up on Eight Black. Avinash Kaushik is a Google Analytics Evangelist. The interviewer, Simon [...]

    10. Sheri Bigelow Says:

      Wonderful interview. You speak clearly and engaged me as a listener with insightful questions. I think you are correct that Avinash Kaushik is a great ambassador for Google. I had not heard a better explanation of what exactly a google evangelist was before. And, I like how you clarified the clickstream data definition.

      My favorite question from the interview:

      If you were to walk into the marketing department of a large company tomorrow, what are the three things you would recommend for the website of that company?

      1. Understanding customers
      2. Optimizing acquisition strategies
      3. Testing and experimentation

    11. Eight Black » Blog Archive » Why Web Analytics Is Critical To Your Online Success… Says:

      [...] If you missed the interview I did with Avinash, you’ll find it here. [...]

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